Always searching for simplicity
— Jodi Blk


Hello and welcome to my fashion + lifestyle blog. I'm currently based in Toronto Canada, but was born + raised in Nova Scotia. I moved to the 'big city' at 18 to pursue my dream of one day working in the fashion industry.

I created in April of 2014 as a creative outlet and a space for me to share my passions + the things that inspire me.

I'm dedicated to bringing my readers regular inspiration in the way of creating the perfect wardrobe of key essential pieces, all while staying true to my minimalist-inspired philosophy + monochrome style.

With a background in social media + fashion, I take a unique approach to editorial posts and the branded content I create.